ՀՀ-ում միջազգային որակի կրթության ապահովման իր առաքելությունը
BSMI-ը իրականացնում է իր ամենակարևոր ռեսուրսի՝ դասախոսների շնորհիվ։
Մենք մշտապես ոգևորված ենք՝ մեր թիմը համալրելու ոլորտի առաջատար մոտիվացված մասնագետներով։
Եթե ցանկանում եք դառնալ BSMI Team-ի անդամ, ստորև լրացրե՛ք հայտը, և մենք կապ կհաստատենք Ձեզ հետ։
Թո՛ղ տվյալներդ, և մենք կապ կհաստատենք քեզ հետ:
THE BEST ADS OF ALL TIME
THE BEST ADS OF ALL TIME
Throughout our lives, we’ve seen a wide variety of advertisements across different industries. However, in many cases, we don’t even know how much budget was allocated for the campaign or what its effectiveness was.
Today, we will discuss the greatest advertisements of our time. While there is no comprehensive database that provides specific information about all advertising campaigns, we will attempt to uncover the best ones and explore them step by step.
The Longest Advertisement
If you had a product that “lasts forever” for consumers, how would you advertise it? What about an advertisement that is also “eternal”?
Procter & Gamble envisioned just such a solution for its Old Spice brand. On December 8, 2018, a 14-hour-long commercial was aired, which was included in the Guinness World Records.
You can see the brief content of the advertisement below.
Today, we will discuss the greatest advertisements of our time. While there is no comprehensive database that provides specific information about all advertising campaigns, we will attempt to uncover the best ones and explore them step by step.
The Longest Advertisement
If you had a product that “lasts forever” for consumers, how would you advertise it? What about an advertisement that is also “eternal”?
Procter & Gamble envisioned just such a solution for its Old Spice brand. On December 8, 2018, a 14-hour-long commercial was aired, which was included in the Guinness World Records.
You can see the brief content of the advertisement below.
The Smallest Advertisement
An advertisement with an area of 258.19 μm² was created on September 21, 2018, in the Netherlands. The goal of the advertisement was to raise awareness, and it was targeted at students studying in technological fields for the purpose of recruiting workforce resources for marketing purposes.
An advertisement with an area of 258.19 μm² was created on September 21, 2018, in the Netherlands. The goal of the advertisement was to raise awareness, and it was targeted at students studying in technological fields for the purpose of recruiting workforce resources for marketing purposes.
The Most Expensive Advertisement
Could you ever imagine that a two-minute long video could have a budget of 33 million USD? That's how much the CHANEL N°5 advertisement cost, featuring top actors, designers, and directors. The ad, aired in 2004, created a huge buzz due to its grand scale, which had a positive impact on the brand, making the fragrance one of the most sought-after.
Could you ever imagine that a two-minute long video could have a budget of 33 million USD? That's how much the CHANEL N°5 advertisement cost, featuring top actors, designers, and directors. The ad, aired in 2004, created a huge buzz due to its grand scale, which had a positive impact on the brand, making the fragrance one of the most sought-after.
The Most Successful Advertisement
Without a doubt, Nike's "Just Do It" campaign is one of the best of all time. The ad, aired in 1988, featured both professional and amateur athletes sharing their achievements and inspiring viewers to do the same. One of the first TV commercials included an 80-year-old athlete named Walt Stack, who ran 17 miles every morning.
After the ad aired, thousands of people shared their stories of how they were inspired to "just do it," even quitting jobs they didn’t enjoy. "Just Do It" became Nike's iconic slogan and continues to represent the brand to this day.
Without a doubt, Nike's "Just Do It" campaign is one of the best of all time. The ad, aired in 1988, featured both professional and amateur athletes sharing their achievements and inspiring viewers to do the same. One of the first TV commercials included an 80-year-old athlete named Walt Stack, who ran 17 miles every morning.
After the ad aired, thousands of people shared their stories of how they were inspired to "just do it," even quitting jobs they didn’t enjoy. "Just Do It" became Nike's iconic slogan and continues to represent the brand to this day.
What the brand teaches us: Knowing your audience and creating an emotional connection with them is the key to success.
