Ուղղեք ցանկացած հարց, և մենք սիրով կպատասխանենք ձեզ մեկ օրվա ընթացքում, ինչպես նաև կօգնենք ընտրել համապատասխան դասընթացը

Career

OUR TEAM

Business School of Marketing & Innovation delivers international-quality education in Armenia with top specialists who have gained experience in different countries around the world.


Our team is our greatest competitive advantage.



FOUNDERS

  • Աննա-Մարի Սարգսյան
    ANNA-MARI SARGSYAN
    Head of Marketing Department, CEO & Visionary Leader at BSMI

    Work experience in the field of marketing: 9 years

    Former lecturer of the Faculty of Management of Moscow Higher School of Economics (HSE UNIVERSITY)

    Founder of the first Marketing School in Armenia: BSMI.

    Member of IAA.

    Experience in marketing agencies: ADV Group (Senior Media Planner), BBDO, Biplane (Russia)

    Experience with international advertisers: Unilever, Bayer, Biplane etc.

    Specialization: media planning for existing or new brand promotion, advertising policy development, media strategies.

  • Վրույր Օգանյան

    VRUYR OGANYAN

    Co-founder, P.hD in Economics

    Specialization: Anti-crisis management

    12 years of experience in the business development field.

    Former lecturer of the Faculty of Crisis Management of MPEI Technical University

    Experience in large companies: Chief Business Development Officer of the Top 5 largest enterprises in the Russian Federation.

    Member of ICC Armenia - Marketing and Advertising branch

    Experience with international partners: Eni, Tikkurilla, DOW, Bentus Laboratories

LECTURERS

  • SERGEY TANTUSHYAN

    Subject: Business Communications

    CURRENTLY:

    • Professor of Business, Strategy, and Business Communications at American University of Armenia
    • Co-founder, trainer at Zoom in!
    • Co-Founder of Pes-Pes Color

    FORMERLY:

    • Director of Extension Programs at the American University of Armenia
    • Deputy CEO at IDeA Foundation
    • Consultant at the OSCE office in Yerevan
    • Economist at The Conference Board in New York
    • Head of Strategy Development Division of AmeriaBank

    EDUCATION:

    • Brandeis University International Business School, MBA
    • National Academy of Sciences of Armenia, PhD in Economics
    • Yerevan State University, Master of Science in Economics
    • American University of Armenia, Master in Comparative Legal Studies
    • Yerevan State University, Bachelor of Science in Economics

  • ANGELINA MAKARYAN

    Subject: Target Audience Research
    CURRENTLY:
    Head of Marketing and Product Flow Management at Andako

    FORMERLY:

    Head of Marketing Department at Bacon Product LLC


    EXPERIENCE IN MARKETING DEPARTMENT AT BACON PRODUCT LLC:

    Conducted over 24 international and local marketing research projects across diverse sectors, including finance (banking), food production, beverages, fashion, media, and healthcare (aesthetic medicine), collaborating with organizations such as TNC Global, ED Fragment, PORC, ADI Marketing, and IPSC/Breavis.

    Additionally, led 17 research initiatives in environmental protection, justice, politics, migration, and entrepreneurship, working with partners like ISR, EPF, CRRC, PDC NGO, and AM NGO.


    SPECIALIZATION:

    Skilled in analyzing business data and conducting marketing research.


    EDUCATION:

    Duke University. Business Analytics; The National Academy of Sciences. Social Sciences and Pedagogy; Yerevan State University. Sociology,

    ONLINE EDUCATION:

    Marketing Communication as a Strategic Function University of Massachusetts

  • EMILYA GALSTYAN

    Subject: SEO Content Writing

    3 years of working experience in Content Writing


    CURRENTLY՝

    The professional journey in marketing began with the 6-month ASPIRE experience program at Philip Morris International.


    FORMERLY:

    SEO Content Writer at The Business Rover Marketing Agency


    EDUCATION:
    Bachelors degree from "International Economic Relations" at ASUE

    Two master's degrees from ASUE and AUA.

  • YELENA MISKARYAN

    Subject: Digital Marketing

    • Holds a master's degree in Marketing from the Higher School of Economics.
    • With over 6 years of work experience, has worked both in marketing agencies and organizations, as well as in freelance roles.
    • Has collaborated with more than 60 local and international client organizations across various markets, including Armenia, the USA, the United Kingdom, Australia, Canada, and Russia.
    • Started a career in the industry in Russia at R:TA and Spark Foundry (Publicis Groupe). After relocating to Armenia, worked at Zuck Independent Agency and Smarketa (Eworld) agencies, and later at Sololearn.
    • The most recent position held was Paid User Acquisition Manager at Sololearn. Currently working as a freelancer.

  • MUSHEGH BADALYAN

    Subject: Google Analytics

    CURRENTLY:

    Digital Marketing Specialist at SmartClick

    Digital Marketing Specialist at Viralmango


    EDUCATION:

    French University of Armenia

    Kutafin Moscow State Law University

  • TAMARA ARSHAKYAN

    Subject: Paid Search

    CURRENTLY:

    Founder and Managing Director at Boogie Be

    Digital Marketing Strategist at Jellyfish


    EDUCATION:

    University of York

    Texas A&M University

    Digital Marketing Institute

TOP Graduates Who Have Become BSMI Certified Lecturers

As top graduates with years of experience at the BSMI marketing agency, working with some of the largest organizations,
these professionals are certified to teach:

  • ANI KNYAZYAN

    Subject: Marketing Strategy Development

  • TAGUHI YESAYAN

    Subject: Email Marketing

  • MERI ARZUMANYAN

    Subject: Visual Content Creation

  • MILENA VOSKANYAN

    Subject: Targeting

GUEST SPEAKERS

The school regularly hosts guest lecturers from various well-known organizations

  • REM DARBINYAN

    Founder & CEO of ViralMango

    Founder of SmartClick

    Member of the Forbes Technology Council

    Subject: AI in Marketing

  • DAVID OVOYAN

    Marketing Officer at ats.am

    Founder of B2B Development

    Subject: CRM Systems

  • HOVHANNES ATABEKYAN

    Business Manager at EV Consulting

    Subject: Budgeting in Marketing

CONSULTANTS

  • ELINA AMIRYAN
    Head of Strategic Client Projects and Sales at BSMI

    CURRENTLY:

    Certified Project Manager with 3 years of experience at BSMI marketing school and agency.


    FORMERLY:

    Junior Trainer of Restaurant and Service Management at Yeremyan Academy


    EDUCATION:

    YSU, RAU - Project Management


    PERCH'S WIFE

  • NATALYA IVANOVSKAYA

    BSMI Programms' Consultant,

    Founder & CEO of "1st Media School" in Russia,

    Strategic Planning Director in Total View

    12 years of experience in the marketing field.


    CURRENTLY:

    Head of Strategic Planning at Total View, a leading advertising company.


    EXPERIENCE IN MARKETING AGENCIES:

    Dentsu-Smart, PHD (BBDO Group), Zenith, and others

    Experience working with international advertisers


    EXPERIENCE WORKING WITH INTERNATIONAL ADVERTISERS: L'Oreal (beauty and personal care), Beeline (telecom), Bayer (pharma), TEVA, Sony, and more


    SPECIALIZATION:

    Media planning for the promotion of existing or new brands, developing advertising policies, and media strategies.

BSMI TEAM
  • ANI KNYAZYAN
    HEAD OF MARKETING PROJECTS
    AND INITIATIVES
  • ELINA AMIRYAN
    HEAD OF STRATEGIC CLIENT PROJECTS AND SALES
  • MILENA VOSKANYAN
    HEAD OF DIGITAL PROJECTS AND TARGETING
  • TAGUHI YESAYAN
    LEAD MARKETING SPECIALIST AND PROJECT MANAGER
  • ARMINE HAKOBYAN
    LEAD COPYWRITER AND
    CONTENT STRATEGIST
  • LUIZA HAKOBYAN
    NEW PROJECTS AND OFFER PREPARATION LEAD
  • AZA CHAKHOYAN
    LEAD GRAPHIC DESIGNER

  • DONARA KHACHATRYAN
    LEAD GRAPHIC DESIGNER
  • TATEV AZATYAN
    DESIGNER
  • MARY DOKHOYAN
    SALES ASSISTANT
  • LILIT GABRIELYAN
    VISUAL CONTENT PRODUCER
  • LAIMA GALUSTYAN
    MARKETING MANAGER
  • TAMARA MANUKYAN
    JUNIOR SOCIAL MEDIA
    MARKETING SPECIALIST
  • ANNA POGHOSYAN
    JUNIOR MARKETING SPECIALIST

  • ZEPYUR GHAZARYAN
    JUNIOR DIGITAL
    MARKETING SPECIALIST
  • LUSINE POGHOSYAN
    JUNIOR DIGITAL MARKETING SPECIALIST
SEE OUR STORY
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